In mid to late August, the 2024 FAW Jiefang 6SX1 tractor 5000 celebration with the theme of "Engine Power for Smooth Victory in the New Journey" was held nationwide! The activities have successively penetrated into important cities such as Shangqiu in Henan, Guyuan in Ningxia, and Fuyang in Anhui. The series of celebration activities not only conveyed FAW Jiefang's ultimate pursuit of solar term technology to consumers, but also accelerated the establishment of Jiefang's brand reputation for "solar terms", adding further support to Jiefang's efforts to compete in the terminal market in the second half of the year.
As of August this year, multiple natural gas "star products" under Jiefang, including J6P, J6G, and J7, have achieved single sales exceeding 5000 units. The NG market share has been leading for more than ten consecutive months, and Jiefang's terminal sales have maintained the industry's first place in eight regions including Hebei, Shandong, Jinmeng, Henan, and Jiangsu. To celebrate the impressive performance of Jiefang Natural Gas vehicles in the market, the "FAW Jiefang J7 6SX1 5000 Vehicle Celebration" was recently held in Shangqiu, Guyuan, and Fuyang, celebrating the excellent results with users across the country. This is not only a phased victory for liberating marketers to accurately perceive the market and accelerate market response, but also a strong proof of the brand's continuous deepening of terminal cultivation, narrowing the distance with consumers, and winning the market with high-quality products.
Honor Journey to the Peak
Currently, thanks to the continuous development of NG technology and stable gas supply, China's natural gas heavy-duty truck market has entered a period of high-speed growth. FAW Jiefang closely follows the trend of the times and has launched the J7 tractor equipped with a 16 liter 6SX1 large displacement gas engine for the express logistics segment market. The J7 6SX1 tractor represents the liberation of advanced independent core technology and can be regarded as a "domestically produced heavy-duty truck model with leading full life cycle costs". It achieves industry leadership in terms of throttle, reliability, comfort, and peace of mind. Since its launch in December 2023, this high-end heavy-duty truck has won recognition and praise from users for its strong core, ultimate energy efficiency, and exquisite craftsmanship.
In the third quarter of 2024, the cumulative sales of Jiefang J7 6SX1 tractor exceeded 5000 units, creating a new brilliant record. This not only reflects the trust of users in Jiefang trucks, but also reflects FAW Jiefang's precise grasp of market demand and deep understanding of customer pain points.
The first choice for liberating trucks
Zhang Jiwei, Deputy General Manager of FAW Jiefang Marketing Headquarters, General Manager of the Sales Company for Medium and Heavy Duty Vehicles, and Deputy General Manager of the Product Line for Medium and Heavy Duty Vehicles, stated in his speech that the Jiefang J7 6SX1 tractor is currently the most high-end platform in the industry, combining maximum horsepower. Its emergence means that for cardholders engaged in express logistics, it can achieve higher transportation efficiency with lower operating costs, witnessing a new low in cost per kilometer. After long-term follow-up and follow-up with a large number of users, FAW Jiefang has sorted out that the average gas consumption of the J7 6SX1 is only 28-30kg per hundred kilometers, and the lowest can reach 26kg per hundred kilometers. In the face of changes in the transportation environment, Liberation will keep pace with the times. Driven by technological innovation and global market competition, on the one hand, through iterative upgrades of products and technologies, it will meet the needs of cardholders for efficient operation; On the other hand, continuously innovating marketing and service models to help users solve pain points in vehicle operation, making liberation their first choice.
Half of the journey in 2024, the sales of Liberation J7 6SX1 exceeded 5000, creating a new brilliant record. At the ceremony, Zhang Jiwei, General Manager of the Heavy duty Vehicle Sales Company of FAW Jiefang Headquarters, Zhang Nan, General Manager of Yukuai Chuangling Intelligent Technology (Nanjing) Co., Ltd., Ji Jian, Marketing Department Director of FAW Jiefang Powertrain Division, Zhang Sijun, Manager of FAW Jiefang Anhui Region Department, and Sun Yan, Investor of Fuyang Yiqi Xinye Automobile Trading Co., Ltd., jointly took the stage to open the "5000 car celebration". The sales breakthrough of J7 6SX is not only the trust of users in Jiefang, but also the supreme honor and highest recognition given by the times to Jiefang J7 6SX1.
Follow the footsteps to make progress, and work hard with determination. In the future, Jiefang will uphold the concept of "customer-centric" and strive towards the development goal of "China's first world-class". In the new era, we will seize the momentum, surpass and create a sales legend.
9.6 Linda